The Brief

Create a visual brand identity for .movtogether, a new non-profit aimed at moving the creative community to take action, close the access and opportunity gap, and build a more inclusive future. Transform individual feelings of isolation, crisis and outrage into collective opportunities for unity, creativity, and lasting impact.

Brand Identity

.movtogether is a non-profit created by a coalition of some of the world’s leading agencies, companies & design studios, looking to give back & move things forward in times of crisis. Today, .movtogether is a cross-disciplinary community of directors, designers, brands, educators, creators, and artists determined to pass this industry on to a new generation.

Alongside the team at Trollbäck+Company, we took the lead in creating a visual identity system, dedicated website, social assets, and manifesto that communicates the power of our collective creative forces and amplifies our call to others in the industry to join us.

Created at Trollbäck+Company

Chief Creative Officer: Alex Moulton

Executive Creative Director: Elliott Chaeffer

Designer: Lili Emtiaz (Self)

Writer + Strategist: Casey Halter

Animator: Lizzi Stuart Ignasher, Eli Guillou, Luke Barker, Krysta Coates