The CHI
Promo Package
Role: Designer
Studio: Trollbäck
This promo package introduces a new season of The CHI, that tells the story of what it means to be Black in America and how policy and community shape Black lives. We developed a package that highlights themes of community, strength, perseverance, and joy that threads through the series. Early on in the creative process, we commissioned Chicago-based artist Nikko Washington to create custom illustrations for the package.
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Created at Trollbäck
Executive Producer: Erica Schrager Creative Director: Erin Kilkenny
Senior Producer: Natalie Studdert Design: Lili Emtiaz
Illustration: Nikko Washington
Motion: Marcelo Meneses